There's been a weird evolution in the wellness industry.
What was once a market dominated by new age, holistic, self-care has seen a recent rise in hypermasculine, ideology-driven bro science.
Forget Gwenyth Paltrow’s jade vagina eggs, these are health products that advocate eating raw liver, dangerous workouts and tanning your testicles.
In this episode, I spoke with Dr Vyom Sharma about what bro science means for men’s health and how we think about what it means to be a man.
NOTE: Vyom suggests that Bro Science advocate The Liver King is on steroids, a claim that was revealed to be true three days after the interview was recorded! If you enjoy the podcast, please leave a review wherever you listen!